The principle of chanting is to glorify the Lord and not to attract a crowd. If Krishna hears nicely then he will ask some sincere devotee to gather in such place.

A.C. Bhaktivedanta Swami
Letter to Subal, 12 Nov 1967

Commited to the Service

Since we live permanently in India and deal with instruments every day, we have learned to understand the quality of the instruments we play ourselves. We have learned to control the excellent quality of the product and also constantly come up with something new.

Also we are constantly working to improve and secure the methods of delivery of our merchandise to your home. Welcome to our small and cozy world. We would like to reintroduce what seems ordinary and show you a different perspective…

The yuga-dharma facilitates the proper result from the performance of all other practices of devotional service. Therefore without performing sankirtan, one cannot gain the highest benefit and deepest realization of the purpose of hearing the Bhagavata, chanting nama japa, taking first-class sadhu-sanga, worshipping the Deity, or of residing in the holy dhama. In other words, one cannot gain the highest result from engaging in any other practice of devotional service without spending sufficient time in the direct performance of nama-sankirtan.